The CAMILLA AND MARC Chatswood boutique is purposefully designed to offer spatial reprieve from the kinetic energy of its luxury shopping mall context.
The space is layered in a tactile blush pink render which acts as a calming backdrop to a series of materials across fixtures and furnishings. Patagonia Alpha Granite has been applied to the custom point-of-sale counter and visual merchandising plinths, which act as vignettes of objects and accessories around the store. Plinths are also crafted in pearl wave onyx & marble to reference the existing CAMILLA AND MARC retail vernacular. This unique combination of fixtures and fittings sit atop herringbone-laid oak flooring.
The store layout follows an open plan, with brass hanging rails defining both the circulation and boundary. At the rear of the space, a curved bulkhead signals the entrance into an intimate fitting room space. The fitting rooms use chunky Maharam cotton corduroy in a warm Oleander tone to contrast the Keystone Masland carpet used exclusively in this area of the store in a warm Umbra hue.
CAMILLA AND MARC Chatswood challenges the typology of shopping mall boutique by articulating a residential mood through tone & texture. The boutique provides a quiet a moment for the customer to connect with the hand-crafted nature of the finishes, fostering a unique dialogue between brand, space & experience.